importance of media convergence


These cookies will be stored in your browser only with your consent. Along with the development of mass communication patterns, many studies have been conducted to capture this phenomenon, especially regarding media convergence. Some decades ahead, we might be walking with gadgets in our hands, that are faster and more intelligent than the super computers. First we started only with written letter, then we proceeded to the ones that were typed on a typewriter, followed by the Fax and email, to the point where we now send a video or voice messages. It is getting more and more competitive out there, as one needs to start learning the converged technology as soon as it appears. How has it impacted our lives?

Sign up to receive the latest and greatest articles from our site automatically each week (give or take)...right to your inbox. Media is an important part of our lives. If you haven't yet heard of or started practicing media convergence, then now is the time.

For the most part; mass media is only owned by a few private companies, as we learned in the “media ownership” discussion. Advantages. Keeping consumers engaged — engaged being the key word here and one you'll read about throughout this article — is essential in both marketing and sales campaigns.So what's media convergence?

Conclusion. Previously experts have pointed out the effect of the mass media. But opting out of some of these cookies may have an effect on your browsing experience.This website uses cookies to improve your experience. The chronology is vast, and the printing press, periodicals, newsletters, radio, television, telephones, and the Internet are some of the essential stepping stones in the journey. Generally speaking, social media convergence is benefit trend to influence people’s daily life. Yes, convergence will be good practice for journalism. using the media to find out why things are happening-who or what is the cause-and what to do about them interactivity the ability to track and respond to any actions triggered by the end user, in order to cultivate a rapport What would be the future implications of its impact…How has technology affected society? The other two have videos, clickable audio files, live Twitter streams, vibrant high-definition imagery you're able to flip through without having to leave the page and the list goes on (for brevity's sake we'll stop there).The above-mentioned, truly dynamic version of what marketing or sales material can be has become a necessity in the super competitive digital marketing world.
From these humble beginnings, mankind has accepted and consistently developed new means. Today, there are several media channels working together in tandem.Would you like to write for us?

If you haven't yet heard of or started practicing media convergence, then now is the time. Get in touch with us and we'll talk...Convergence is the process where several media channels come together to exist and operate in synergy. Let us look at the positive and…How has technology affected society?
This can be in the form of a web page, digital brochure or email marketing material. Global Media Journal – Indian Edition/ISSN 2249-5835 Winter Issue / December 2011 Vol.

Media convergence can be defined as the framework that enabled people to interchange audio, text, visual communication etc via internet (Jensen, 2010). This explains the fact that technology is acting as a super-catalyst in the convergence race.There are a considerable number of effects of convergence on society. 2/No.2 NEW MEDIA AND CONVERGENCE: A DEVELOPMENT COMMUNICATION PERSPECTIVE Archan Mitra Student P G Diploma in Mass Communication (Session: 2010-11) Department of Adult Continuing Education & Extension Jadavpur University Jadavpur, West Bengal, India & We could also call it the merger of marketing material, although this practice isn't limited to marketing alone. First we started only with written letter, then we proceeded to the ones that were typed on a typewriter, followed by the Fax and email, to the point where we now send a video or voice messages. Media convergence refers to the merging of previously distinct media technologies and platforms through digitization and computer networking. Therefore, social media convergence brings more positive influence for organizations.

Even getting them to open your emails is a struggle. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. This website uses cookies to improve your experience while you navigate through the website. How has it influenced living?

These cookies do not store any personal information.Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. Media Convergence Assignment Help.

Well, while technology has made life easy, it has also made us lazy.

They’ll have better connectivity than the cell phones, and can be used as televisions and newspapers too. People get the latest news in a very short time.

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